succesful advertising..

One of the ways to of advertising that were successful that we have discussed in class is promotion. For example how Coca Cola  promoted the Coca Cola life, the launched their product in a small town and gave out their new drink. They also used it for an advertisement, so its like they used both strategies in order to promote their product. Coca Cola is very good with advertising their products they always use the friends and family theme and I feel like its a very strong tactic because everyone can relate.